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The advent of digital marketing opened new ways for brands to reach anyone, anywhere at any time. And since then, every brand started adopting strategies and techniques to promote their products and services online. Every business, whether it is small or big, always wants a fully functioning website. It is the search engine that acts […]

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There’s no question that the coronavirus pandemic has catapulted people into rethinking how they manage their finances. Even those who have kept a consistent stream of income are considering how to build more robust savings with the uncertainty of what the future holds.? A recent study dove into the details around what Americans began searching […]

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On May 4 this year, Google announced a new algorithm update. It’s a core update, which, in layman’s terms means it’s a BIG one. We have more signals that this is a big update, whose effects we’ll be analyzing for a long time. Moz uses a proprietary system (MozCast Temperature) to decide which updates are […]

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More than 53% of all trackable traffic on the internet comes from organic search and roughly 15% comes through paid search on search engines. These estimates only take trackable traffic into consideration. It is safe to say that search engines such as Google, YouTube, and social media websites such as Facebook and Twitter account for […]

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Your website’s internal search tool is a powerful weapon that many marketers and business owners tend to overlook. For large ecommerce websites with hundreds of products, even small improvements to your on-site search feature can make all the difference, and those changes will be reflected in your conversion. Better on-site search features also improve the […]

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Quick: Which British king had six wives? And now, who won the 2012 World Series? Not a sports fan? Then try this one: Who was the runner up in the 2012 Republican presidential primary race? There’s a good chance you remember the name Henry VIII from high school. I remember my teacher drilling us to […]

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As more and more webmasters and entrepreneurs are starting to understand what it takes to succeed in today’s marketplace, online marketing competition continues to grow. If you’re running a website today, you need to constantly upgrade its marketing and performance in order not to fall behind. What does that mean? Well, there are two important […]

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It is well-known in the SEO world that Google regularly makes updates in its algorithm and rating parameters. Google publicly announces many of the broad-based updates through its various social and public channels. However, recently, there was an algorithm update in November that wasn’t at first announced by Google. The updates made by Google on […]

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When somebody starts talking about search engines the first one that probably comes to your mind is Google, right? This thought is quite common considering that Google had an?88.37% share?of the search engine market in the US in September 2019. While it is evident that Google is the king of search engines, we still shouldn’t […]

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A blog is a traffic magnet. Social media traffic, referral traffic and, yes, organic traffic. If your SEO game is on point, that is. On average, marketers and content writers spend more than three hours on a single blog post. I’m a very fast writer. My personal best is less than nine minutes for a […]

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With tech giant Google leading the pack in the world of search engines, it’s hard to imagine any other search engine beating it. However, there are a few that have a lot of potential. Take a look at some up and coming search engines below: Good Gopher If you hate any sort of propaganda online, […]

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With so many pages of content floating around on the web it can be hard to find the best source of information to fill the queries you often make. But thanks to search engines, social media and RSS feeds we can gain much swifter access to those juicy nuggets of wisdom. But if these pages […]

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Many people use their browser’s incognito, or private, mode to browse the internet privately. However, this mode doesn’t actually make them as invisible as they think. All the browsing data can still be tracked with the help of users’ IP addresses. “Private browsing mode makes sure your computer is not storing browsing data locally. This […]

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The internet has become a global tool where everyone utilizes it to get answers to everything within seconds. For instance, when you are looking for products or services, contacts or any other information, all you need is to go to your favorite search engine and type your question. The search engine then runs through billions […]

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Google recently updated their ‘search quality evaluators? guidelines’ and the document all but gives away the secret sauce to ranking your site, or at least the elements that humans are rating from Google’s perspective.? In this article I’ll be sharing 5 actionable takeaways from the evaluator’s guidelines, and going through what each of them mean […]

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