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Entrepreneurs have to dream big even when they’re working for somebody else and only starting out with their business. It’s this mindset that will help them endure hours of moonlighting and trying to earn a couple of extra bucks to support their business idea.? Even some of the biggest brands out there were bootstrapped while […]

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Have you optimized your LinkedIn profile yet? If you haven’t, perhaps now is the best time to start. Over 90% of recruiters are active on LinkedIn. What this means is that you have the best shot at getting the job of your dreams by simply reaching out to recruiters in companies you want to work […]

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Many businesses turn to social media platforms because a lot of their customers spend their time scrolling the feed and talking with their friends.? However, there is one catch if you decide to use social media platforms to engage your customers.? Chances are that they are already engaged with something, and you will need to […]

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Every year, seniors are scammed out of tens of billions of dollars, money they’ve spent their entire lives saving only to have it stolen. The elderly have always been a prime target for Internet scams because of a perceived vulnerability, and now because?Internet use among seniors is on the rise.?A Pew Research Center?survey?showed that 67% […]

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Whether you are a seasoned trade show designer or a newbie trying to host their first webinar, you must have read about the power of social media. Social media is the biggest boon of the twenty-first century. It has helped celebrities like Kylie Jenner reach the height of stardom and kept marketers on their toes […]

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Social media deals in attention. Attention generates billions in ad revenue for networks and enables social media influencers to monetize their content through brand sponsorships. Shadow banning is when networks deny people this attention by making their content invisible to others. Shadow banning blocks users’ content in a way that keeps them oblivious to what’s […]

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Are you a designer? Are you struggling with getting new clients? Or maybe you’re looking for proven ways to attract new ones? Either way, this guide to attracting new clients from LinkedIn for designers is exactly what you’ve been looking for. Continue reading to discover the exact steps you must take to successfully attract a […]

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Today, everyone carries a mobile computer around in their pocket, their smartphone. We all have internet access 24 hours a day which ensures that whatever information we want to access is available in seconds. This has revolutionised the way in which we shop for products and services, enabling us, not only to compare prices and […]

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Within one decade, social media went from a novelty at college campuses to a phenomenon that has fundamentally changed the way we interact with each other. And it is ubiquitous—Facebook is closing in on 2 billion monthly active users. Along the way, the incipient social media networks followed the trend of capitalism, which meant that […]

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Social media is rapidly gaining importance. There are billions of users on social media and the number is growing every day. Some individuals like to add anyone on their friend list, not knowing their background or other information about them. Others make the mistake of sharing everything on social media and this is the biggest […]

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Internet has caused a revolution in sharing information and knowledge, which was previously unattainable. The lines between professionally trained and dexterity acquired online has blurred. People from all around the globe can learn and become proficient in fields, which were formerly the domain of professionals. Stock market is also one field, which was limited to […]

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Deck the halls and start promoting. It’s not just retailers that pull out Christmas decorations in December (or even before). It’s literally everybody. And even if your decorations are only virtual, it doesn’t mean they should be less fabulous. Or less profitable (although your profit may not come right away – see below). I don’t […]

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There’s no doubt about it: social networking has changed the way we live our lives. We’re more connected than ever before, but we’re also under more pressure to use the hottest apps and to follow the latest trends. Meanwhile, any little mistake can be blown out of proportion, and you could accidentally find yourself going […]

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How many times have you said one of the following about social media? “It’s a waste of time.” “I’ve never gotten a good response from Twitter/Facebook/LinkedIn/Google+/etc.” “I tweet and nobody responds.” You’re not alone. Countless businesspeople struggle with posting on social media, especially when it comes to writing something compelling and meaningful in 140 characters. […]

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Instagram is one of the most critical platforms today for businesses to have a presence on.? The engagement rate is ridiculously high. Forrester says Instagram is the king of social engagement – and it generates 58 times more engagement per user than Facebook, and 120 times more engagement per user than Twitter. It’s the visual […]

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